And, finally, we have a blog!
I know, I know… this blog is long overdue. But you know what they say: good things take time, and this one has been brewing for a while. So here it is—welcome to the Insights Lab!
If you’re reading this, chances are you know a bit about what I do. But let me take this opportunity to properly introduce Marketing Reset Lab and what this blog is all about.
Why “Reset Lab”?
Over the years, I’ve had the privilege of working with incredible startups, SMEs, and talented marketers. And if there’s one thing I’ve learned, it’s this: marketing is never “set it and forget it.” It’s a constant evolution—adapting, experimenting, and sometimes… resetting.
That’s where Marketing Reset Lab comes in. It’s my way of helping companies set (or reset) their marketing engines so they can gain traction, build stronger brands, and connect with their audiences more authentically. Whether you need a simple landing page, a clear brand messaging and positioning, or a fresh start for your presence, that’s what I’m here for.
What to Expect from the Blog
This blog is where I’ll be sharing insights, strategies, and personal reflections on marketing. Expect posts about topics like:
- Building better marketing strategies without overcomplicating things
- Account-Based Marketing (ABM) and how to know if it’s right for you
- Tips on content marketing, social media, and digital growth
- Behind-the-scenes insights into my client projects, questions I get asked, and books I’m reading.
More importantly, this is where you’ll hear my unfiltered thoughts—straightforward, practical, and occasionally blunt (with some humor along the way). No fluff, no jargon overload, just real talk about what works in marketing today.
Join the Journey
If you’re a founder, marketer, or someone who’s just passionate about marketing like I am, I’d love to have you along for the ride.
Subscribe to the monthly Reset Lab newsletter to get marketing insights, practical tips, and honest conversations delivered straight to your inbox. (I promise not to spam you!)
This is just the beginning, and I can’t wait to see where this blog goes. Thanks for being here, and welcome to the Reset Lab Blog!
